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Marketing research : a managerial approach / Al Marshall.

By: Material type: TextPublisher: Thousand Oaks : SAGE Publishing, 2023Edition: FirstDescription: pages cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781446256152
  • 9781446256145
LOC classification:
  • HF5415.2 .M377 2023
Action note:
  • Cataloging Notes: 20251030 AMIU-151AMIU-151
Summary: "This is a new introductory textbook on marketing research for undergraduate and postgraduate students"-- Provided by publisher.
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Item type Current library Call number Status Barcode
Book AMREF INTERNATIONAL UNIVERSITY (AMIU) LIBRARY General Stacks HF5415.2 .M377 2023 (Browse shelf(Opens below)) Available 30229

"This is a new introductory textbook on marketing research for undergraduate and postgraduate students"-- Provided by publisher.

Cataloging Notes: 20251030 AMIU-151AMIU-151

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