Marketing in practice (Record no. 4568)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00961nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220514s9999||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0-7506-5304-3 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5410 .K44 2001 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kelley, G.|Hyde, M. |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing in practice |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Oxford |
| Name of publisher, distributor, etc. | Butterworth-Heinemann |
| Date of publication, distribution, etc. | 2001 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ix, 242p. |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | Butterworth-Heinemann Coursebook Series |
| 500 ## - GENERAL NOTE | |
| General note | Is an official coursebook for students who are undertaking the Marketing in Practice module of the CIM Certificate, with each unit covering a crucial part of the syllabus. Discusses various topics such as marketing in practice; assembling and presenting information; making contacts for marketing; practical networking skills and budgeting. Includes an international perspective, a revised Continuous Assessment unit, website references and the most current exam papers. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing|information services|Budgets|Internationality |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | MARIDI SOUTH SUDAN LIBRARY | MARIDI SOUTH SUDAN LIBRARY | 15/05/2022 | 2709037 | HF 5410 .K44 2001 | 05872 | 15/05/2022 | 15/05/2022 | Book |