Customer relationship managemet: step by step approach
Mohamed, H. P.|Sagadevan, A.
Customer relationship managemet: step by step approach - New Delhi Vikas Publishing House PVT 2004 - 224p.
Explains the principles of effective customer relationship management this includes acquiring, retaining, and expanding customer base. The concepts, process, techniques, significance and architectural aspect of customer care management are dealt in comprehensive manner. Saves as a reference source for designing, developing and implementing CRM in any organization
81-259-1205-3
Customer relationship|Cutomer relationship management
Customer relationship managemet: step by step approach - New Delhi Vikas Publishing House PVT 2004 - 224p.
Explains the principles of effective customer relationship management this includes acquiring, retaining, and expanding customer base. The concepts, process, techniques, significance and architectural aspect of customer care management are dealt in comprehensive manner. Saves as a reference source for designing, developing and implementing CRM in any organization
81-259-1205-3
Customer relationship|Cutomer relationship management