000			00975nam a2200169Ia 4500
008			220515s9999||||xx |||||||||||||| ||und||
020			_a978-0-321-79915-9
050			_aWA 525 .M35 2013
100			_aMcKenzie, J.|Nieger, B.|Thackeray, R.
245		0	_aPlanning, implementing and evaluating health promotion programs
250			_a6th ed.
260			_aSan Francisco _bPearson Education, Inc. _c2013
300			_axvi, 493p.
500			_aProvides a comprehensive overview of the practical and theoretical skills needed to plan, implement, and evaluate health promotion programs in a variety of settings. Also includes new theories and models such as the Healthy Action Process Approach (HAPA) and the Community Readiness Model (CRM), grant writing budget preparation, real-life examples of marketing principles and processes, and a new classification system for evaluation approaches and designs.
650			_aHealth Promotion|Health Planning|Health
942			_2lcc _cBK
999			_c7724 _d7724