000 | 00970nam a2200157Ia 4500 | ||
---|---|---|---|
008 | 220515s9999||||xx |||||||||||||| ||und|| | ||
020 | _a978-1-59139-690-1 | ||
050 | _aHD 30.28 .K37 2006 | ||
100 | _aKaplaan, R.|Norton, D. | ||
245 | 0 | _aAlignment: using the balanced scorecard to create corporate synergies | |
260 |
_aBoston _bHarvard Business School Press _c2006 |
||
300 | _ax, 302p. | ||
500 | _aPresents ways of leveraging financial synergies across a diverse corporate portfolio through effective monitoring and resource allocation processes. Provides methods for encouraging the cross selling of products and services to create unique solutions for customers shared among multiple business units. Examines the techniques for sharing common processes among units to gain economies of scale and capture specialised knowledge and expertise. | ||
650 | _aFinancial Management|Personnel Management|Organization and Administration|Marketing | ||
942 |
_2lcc _cBK |
||
999 |
_c6356 _d6356 |