000 00756nam a2200157Ia 4500
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020 _a0-07-146224-4
050 _aHD 30.28 .R63 2006
100 _aRobert , M.
245 4 _aThe new strategic thinking: Pure and simple
260 _aNew York
_bMcGraw-Hill
_c2006
300 _axii, 245p.
500 _aUnveils practical and proved methodology to plan and implement effective corporate strategies. Shows how to assemble a strategy team, identify a company's driving force, determine the focus of the strategy (product, customer, or market), and launch initiatives company wide.
650 _aSuccessful strategy|Vision|Thinking process|Informed decision|Performance|Customer performance
942 _2lcc
_cBK
999 _c6346
_d6346