| 000 | 02702nam a22005417a 4500 | ||
|---|---|---|---|
| 001 | 22003958 | ||
| 003 | OSt | ||
| 005 | 20251030080057.0 | ||
| 008 | 251030b |||||||| |||| 00| 0 eng d | ||
| 010 | _a 2021937535 | ||
| 015 |
_aGBC1E9170 _2bnb |
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| 016 | 7 |
_a020321738 _2Uk |
|
| 020 |
_a9781529712575 _q(paperback) |
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| 020 |
_a1529712572 _q(paperback) |
||
| 020 | _a9781529712582 | ||
| 020 | _a1529712580 | ||
| 020 | _z9781529765847 (ePub ebook) | ||
| 020 | _z9781529766677 (PDF ebook) | ||
| 035 | _a22003958 | ||
| 035 | _a(OCoLC)1249801572 | ||
| 040 |
_aYDX _beng _cAmIU |
||
| 042 | _alccopycat | ||
| 050 | 0 | 0 |
_aHF5438.2 _b.S685 2022 |
| 082 | 0 | 4 |
_a658.85 _223 |
| 100 | 1 |
_aSpiller, Lisa, _eauthor. |
|
| 245 | 1 | 0 |
_aSelling & sales management : _bdeveloping skills for success / _cLisa Spiller. |
| 246 | 3 | 0 | _aSelling and sales management |
| 264 | 1 |
_aLondon : _bSage, _c[2022] |
|
| 264 | 4 | _c©2022 | |
| 300 |
_axx, 529 pages : _billustrations ; _c25 cm |
||
| 336 |
_atext _btxt _2rdacontent |
||
| 337 |
_aunmediated _bn _2rdamedia |
||
| 338 |
_avolume _bnc _2rdacarrier |
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| 504 | _aIncludes bibliographical references and index. | ||
| 520 | _a"Packed with engaging examples and case studies from companies including Amazon, IBM, and Pepsi, as well as unique insights from sales professionals across the globe, this comprehensive textbook balances research, theory, and practice to guide students through the art and science of selling in a fast-changing and digital age. The text highlights the emerging role of storytelling, sales analytics and automation in a highly competitive and technological world, and includes exercises and role plays for students to practice as they learn about each stage of the selling process. As well as its focus on selling, the text also provides students with essential sales management skills such as onboarding, coaching, mentoring, and leading salespeople, as well as managing sales pipelines, territories, budgets, systems, and teams when not in the field."--Back cover. | ||
| 583 |
_aCataloging Notes: _c20251030 _kAMIU-151AMIU-151 |
||
| 650 | 0 | _aSelling. | |
| 650 | 0 | _aSales management. | |
| 650 | 6 | _aVente. | |
| 650 | 6 |
_aVentes _xGestion. |
|
| 650 | 7 |
_aselling. _2aat |
|
| 650 | 7 |
_aSales management. _2fast _0(OCoLC)fst01103833 |
|
| 650 | 7 |
_aSelling. _2fast _0(OCoLC)fst01111969 |
|
| 650 | 7 |
_aVerkoopkunde _2nbdbt |
|
| 906 |
_a7 _bcbc _ccopycat _d2 _encip _f20 _gy-gencatlg |
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| 942 |
_2lcc _cBK _hHF5438.2 _i.S685 2022 _n0 |
||
| 999 |
_c21760 _d21760 |
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