000 | 01372cam a2200397 i 4500 | ||
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001 | 19437314 | ||
003 | OSt | ||
005 | 20240613063932.0 | ||
008 | 170111s2017 caua b 001 0 eng | ||
010 | _a 2017930845 | ||
020 | _a9781473975842 | ||
020 |
_a9781473975859 _q(pbk) |
||
020 |
_a9781526426321 _q(pbk & interactive ebk) (IEB) |
||
040 |
_aDLC _beng _erda _cDLC |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHF5415 _b.M2955 2017 |
100 | 1 |
_aMasterson, Rosalind, _eauthor. |
|
245 | 1 | 0 |
_aMarketing : _ban introduction / _cRosalind Masterson, Nichola PHillips, David Pickton. |
250 | _a4th edition. | ||
264 | 1 |
_aLos Angeles : _bSAGE, _c2017. |
|
300 |
_axi, 542 pages : _billustrations, _c26 cm |
||
336 |
_atext _btxt _2rdacontent |
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337 |
_aunmediated _bn _2rdamedia |
||
338 |
_avolume _bnc _2rdacarrier |
||
500 | _a"#MKTG4E." | ||
500 | _aRevised edition of the authors' Marketing, 2014. | ||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 | _aMarketing. | |
700 | 1 |
_aPhillips, Nichola, _eauthor. |
|
700 | 1 |
_aPickton, David, _eauthor. |
|
906 |
_a7 _bcbc _corigres _d2 _encip _f20 _gy-gencatlg |
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942 |
_2lcc _cBK _n0 |
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999 |
_c20175 _d20175 |