000			03363cam a2200481 i 4500
001			9780429203916
003			FlBoTFG
005			20220724194145.0
006			m o d
007			cr cnu---unuuu
008			200330t20202020enka ob 001 0 eng
040			_aOCoLC-P _beng _erda _cOCoLC-P
020			_a9780429203916 _qelectronic book
020			_a0429203918 _qelectronic book
020			_a9780429512315 _qelectronic book
020			_a0429512317 _qelectronic book
020			_a9780429515743 _qelectronic publication
020			_a042951574X _qelectronic publication
020			_z9780367196783 _qhardcover
035			_a(OCoLC)1150825546
035			_a(OCoLC-P)1150825546
050	0	4	_aG155.A1 _bR687 2020
072		7	_aBUS _x081000 _2bisacsh
072		7	_aKNSG _2bicssc
082	0	0	_a910.68 _223
245	0	4	_aThe Routledge handbook of tourism experience management and marketing / _cedited by Saurabh Kumar Dixit.
264		1	_aAbingdon, Oxon ; _aNew York, NY : _bRoutledge, Taylor & Francis Group, _c2020.
264		4	_c©2020
300			_a1 online resource (xxxiv, 618 pages) : _billustrations.
336			_atext _btxt _2rdacontent
337			_acomputer _bc _2rdamedia
338			_aonline resource _bcr _2rdacarrier
490	1		_aRoutledge international handbooks
520			_a"The Routledge Handbook of Tourism Experience Management and Marketing offers a comprehensive and thorough inquiry into both customary and emergent issues of tourism experience and co - creation. Drawing together contributions from 83 authors from 28 countries with varied backgrounds and interdisciplinary interests, the handbook highlights multiple representations and interpretations of the theme. It also integrates a selection of illustrative global case studies to effectively present its chapter contents. Tourism experience drives the contemporary tourist's behavior as they travel in pursuit of experiencing unique and unusual destinations and activities. Creating a memorable and enduring experience is therefore a prerequisite for the all tourism business organizations irrespective of the nature of their products or services. This handbook focuses on conceptualizing, designing, staging, managing and marketing paradigms of tourism experiences from both supply and demand perspectives. It sheds substantial light on the contemporary theories, practices and future developments in the arena of experiential tourism management and marketing. Encompassing the latest thinking and research themes, this will be an essential reference for upper-level students, researchers, academics and industry practitioners of hospitality as well as those of tourism, gastronomy, management, marketing, consumer behavior, cultural studies, development studies and international business, encouraging dialogue across disciplinary boundaries"-- _cProvided by publisher.
588			_aOCLC-licensed vendor bibliographic record.
650		0	_aTourism _xManagement.
650		0	_aTourism _xMarketing.
650		7	_aBUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism _2bisacsh
700	1		_aDixit, Saurabh Kumar, _d1979- _eeditor.
856	4	0	_3Read Online _uhttps://www.taylorfrancis.com/books/9780429203916
856	4	2	_3OCLC metadata license agreement _uhttp://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
942			_2lcc _cEBK
999			_c14377 _d14377