000			00913nam a2200157Ia 4500
008			220515s9999||||xx |||||||||||||| ||und||
020			_a0-02-905515-6
050			_aREF HF 5415.15 .W44 1992
100			_aWheelwright, S.C.|Clark, K.B.
245		0	_aRevolutionizing product development: quantum leaps in speed, efficiency, and quality
260			_aNew York _bThe Free press _c1992
300			_axiv, 364p.
500			_aPresents practical strategies and principles that can be applied by organisations who desire to succeed in the market by providing information that will enable these organisations to gain the relevant knowledge in developing quality products, and marketing them at a faster rate than their competitors. Discusses how firms can improve the performance of their development process through a framework for development strategy.
650			_aCommerce|Marketing|Organizations
942			_2lcc _cBK
999			_c1351 _d1351