Darroch,J <br/><br/>
Marketing though turbulent times 

 - New York  Palgrave Macmillan  2010 
 - xvi, 176p. 
<br/><br/> Marketing Through Turbulent Times offers a range of tools, principles and approaches for decision makers who want to lead their organization toward a robust future by ensuring that their marketing strategies are not only relevant for today's difficult environment but will also lay the foundation for innovative growth opportunities. 
<br/><br/><label>ISBN: </label>978-1-349-31472-0 
<br/><br/><label>LC Class. No.: </label>HD 38.5 .D37 2010