TY - BOOK AU - Ries, E. TI - The lean startup:how constant innovations creates radically successful businesses SN - 978-0-670-92160-7 AV - HD 62.5 .R54 2011 PY - 2011/// CY - London PB - Penguin group KW - Commerce|Inventions N1 - The Lean Startup presents a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched. The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting with time for business growth ER -