TY - BOOK AU - Cooper, R.D.|Schindler, P.S. TI - Business research methods SN - 0-07-463570-0 AV - HD 30.4 .C66 2014 PY - 2014/// CY - New York PB - McGraw-Hill KW - Commerce|Research N1 - Covers business research topics presented with a balance of theory and practical application. Presents the use managerial decision-making as the theme of Business Research Methods and provides the content and structure to ensure grasp of the business research function. Also offers a framework on the completion of an in-depth business research project, ethics in research, research proposal and research design ER -