Thaler, R.H.|Sunstein, C.R

Nudge: improving decisions about health, wealth and happiness - London Penguin group 2009 - x,305p.

States that, every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion. Unfortunately, we often choose poorly. Explains that, being human, we all are susceptible to various biases that can lead us to blunder. Our mistakes make us poorer and less healthy; we often make bad.

978-0-141-04001-1


Incentives/ motivation|Marriage

WA 590 .T53 2009