The innovator's solution: creating and sustaining successful growth
- Boston Havard Business School 2003
- x, 304p.
Analyzes the strategies that allow corporations to successfully grow new businesses and outpace the other players in the marketplace. Focuses on companies expanding by being "disruptors" who are able to outpace their entrenched competition and examine the nine business decisions integral to growth, including product development, organizational structure, financing and key customer base.