Pfeiffer, W.|Keller, C.H. <br/><br/>
Proposal writing :The art of friendly and winning persuasion 

 - New Jersey  Prentice Hall, Inc.  2000 
 - 335p. 
<br/><br/> This book provides an overview of proposal writing along with the issues that influence the resources and methods used to develop them. It focuses on business situations explaining what skills to use and how to apply them in different types of proposal. Some of the topics discussed include marketing strategies, writing, graphics, sales letters and the executive summary, formal and informal documents, reviews, and editing. 
<br/><br/><label>ISBN: </label>0-13-658213-3 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Research Design|Persuasive Communication|Education
<br/><br/><label>LC Class. No.: </label>HD69 .P47 2000