Making innovation happen
- 2001 London Kogan
- 150p.
Presents the role of creativity in the workplace, outlining ways in which both individuals and businesses can distinguish themselves by taking good ideas and implementing them swiftly and effectively. Offers practical, accessible advice and proven techniques, covering: the benefits of the innovative organisation, the different types of ideas and how to inspire them, how to make your company embrace innovation and ways of sustaining innovation.