Strategic planning for public and nonprofit organizations: a guide to strengthening and sustaining organizational achievement
- San Francisco Jossey-Bass 1995
- xxi, 325p.
Shows leaders and managers of public and nonprofit organizations both how and why they should use strategic planning to improve the performance of their organizations. Includes many examples to illustrate both successful and unsuccessful planning efforts, while new chapters addressing planning implementation, strategy evaluation and reassessment, and key leadership roles vital to effective strategic planning. Also presents a planning process used successfully by many public and nonprofit organizations--the Strategy Change Cycle--along with guidance on its application.