TY  - BOOK
AU  - Coutler, M
TI  - Strategic management in action
SN  - 0-13-129388-5
AV  - HD 28 .C68 2005 
PY  - 2005///
CY  - New Jersey
PB  - Pearson Education International
KW  - Commerce|Decision Making|Ethics
N1  - Presents the basic principles and practices in strategic management with information on strategies that are being employed by different businesses around the world. Depicts the ethical challenges associated with decision making in this area. Examines the different strategy levels with specific details on forming strategies, putting them into practice and assessing them in relation to the levels given
ER  -