The science of social influence:advances and future progress
Material type:
TextPublication details: New York Psychology Press 2007Description: x,365pISBN: - 978-1-84169-426-9
- HM 1171.P73 2007
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
Book
|
AMREF INTERNATIONAL UNIVERSITY (AMIU) LIBRARY | HM 1171.P73 2007 (Browse shelf(Opens below)) | Available | 15141 | ||
|
Book
|
AMREF INTERNATIONAL UNIVERSITY (AMIU) LIBRARY | HM 1171.P73 2007 (Browse shelf(Opens below)) | Available | 15024 |
Browsing AMREF INTERNATIONAL UNIVERSITY (AMIU) LIBRARY shelves Close shelf browser (Hides shelf browser)
| HM 1106 .B53 2000 Blackwell handbook of social psychology: interpersonal processes | HM 1106 .G35 2016 Personality and close relationship processes | HM1161 .F73 2022 Platonic: how the science of attachment can help you make--and keep--friends / | HM 1171.P73 2007 The science of social influence:advances and future progress | HM 1171.P73 2007 The science of social influence:advances and future progress | HM 1221 .B53 2005 Public relations writing: the essentials of style and format | HM 1221 .H46 2001 Public relations cases |
T he volume teaches how to conduct laboratory, field and case research on social influence and on how to find out about the latest discoveries including the status of research on social influence tactics, dissonance theory, conformity, and resistance to influence. It hepls one to discover how seemingly complex issues such as power, rumors, group and minority influence and norms can be investigated using the scientific method and how to apply knowledge to current influence campaigns to find out what works and what does not.
There are no comments on this title.