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Trust based selling: using customer focus and collaboration to build long-term relationships

By: Material type: TextTextPublication details: New York McGraw-Hill 2006Description: xv, 265pISBN:
  • 0-07-146194-9
Subject(s): LOC classification:
  • HF 5438 .G74 2006
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Item type Current library Call number Status Date due Barcode
Book Book AMREF INTERNATIONAL UNIVERSITY (AMIU) LIBRARY HF 5438 .G74 2006 (Browse shelf(Opens below)) Available 13087

Discusses why trust goes hand-in-hand with profit, how trust differentiates you from other sellers and, how to create trust in negotiations, closings, and when answering the toughest sales questions. Describes how to sell complex, intangible services.

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