Strategy in action
Material type:
TextPublication details: London Chapman & Hall 1995Description: xv, 244pISBN: - 0-412-62340-4
- HD 28 .M37 1995
| Item type | Current library | Call number | Status | Date due | Barcode | |
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Book
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AMREF INTERNATIONAL UNIVERSITY (AMIU) LIBRARY | HD 28 .M37 1995 (Browse shelf(Opens below)) | Available | 12905 |
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Discusses the various aspects of strategic management, strategic planning, corporate strategy, business scope, model building, marketing and sales.Examines how to handle strategic success and change. Explains strategy implementation and strategic control giving the different styles of corporate management and how they best carry out strategy implementation.
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