Entrepreneurial marketing and international new ventures : (Record no. 15754)
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000 -LEADER | |
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fixed length control field | 03393cam a22005778i 4500 |
001 - CONTROL NUMBER | |
control field | 9781003034261 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | FlBoTFG |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20220724194257.0 |
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS | |
fixed length control field | m d | | |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
fixed length control field | cr ||||||||||| |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 200103s2020 nyu ob 001 0 eng |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | OCoLC-P |
Language of cataloging | eng |
Description conventions | rda |
Transcribing agency | OCoLC-P |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781003034261 |
Qualifying information | (ebook) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 1003034268 |
Qualifying information | (ebook) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781000063196 |
Qualifying information | (electronic bk. : Mobipocket) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 1000063194 |
Qualifying information | (electronic bk. : Mobipocket) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781000063172 |
Qualifying information | (electronic bk. : PDF) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 1000063178 |
Qualifying information | (electronic bk. : PDF) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781000063219 |
Qualifying information | (electronic bk. : EPUB) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 1000063216 |
Qualifying information | (electronic bk. : EPUB) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
Canceled/invalid ISBN | 9780367456399 |
Qualifying information | (hardback) |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (OCoLC)1135094302 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (OCoLC-P)1135094302 |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HD62.5 |
072 #7 - SUBJECT CATEGORY CODE | |
Subject category code | BUS |
Subject category code subdivision | 025000 |
Source | bisacsh |
072 #7 - SUBJECT CATEGORY CODE | |
Subject category code | BUS |
Subject category code subdivision | 043030 |
Source | bisacsh |
072 #7 - SUBJECT CATEGORY CODE | |
Subject category code | BUS |
Subject category code subdivision | 035000 |
Source | bisacsh |
072 #7 - SUBJECT CATEGORY CODE | |
Subject category code | KC |
Source | bicssc |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8/02 |
Edition number | 23 |
245 00 - TITLE STATEMENT | |
Title | Entrepreneurial marketing and international new ventures : |
Remainder of title | antecedents, elements and outcomes / |
Statement of responsibility, etc. | edited by Izabela Kowalik. |
250 ## - EDITION STATEMENT | |
Edition statement | 1 Edition. |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
Place of production, publication, distribution, manufacture | New York : |
Name of producer, publisher, distributor, manufacturer | Routledge, |
Date of production, publication, distribution, manufacture, or copyright notice | 2020. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 1 online resource. |
336 ## - CONTENT TYPE | |
Content type term | text |
Content type code | txt |
Source | rdacontent |
337 ## - MEDIA TYPE | |
Media type term | computer |
Media type code | n |
Source | rdamedia |
338 ## - CARRIER TYPE | |
Carrier type term | online resource |
Carrier type code | nc |
Source | rdacarrier |
490 1# - SERIES STATEMENT | |
Series statement | Routledge studies in entrepreneurship |
520 ## - SUMMARY, ETC. | |
Summary, etc. | "The book investigates the entrepreneurial marketing (EM) concept within the broader discipline of international entrepreneurship. The analysis of this concept, and designing a model of EM antecedents, elements, and outcomes that was tested on the basis of empirical studies covering companies from three European countries, explores and develops the field of international marketing and entrepreneurship. The book examines the role of entrepreneurial marketing in the internationalization processes of new ventures and adopts both qualitative and quantitative methods for analyzing the antecedents and characteristics of entrepreneurial marketing, as well as their relationships with internationalization activities and firms' performances. It goes on to show how the application of entrepreneurial marketing may lead to an accelerated internationalization of companies originating from a transition market, as well as the Western-European markets. It addresses these topics with regards to entrepreneurial marketing and management and will be of interest to researchers, academics, managers, entrepreneurs, and students in the fields of international business, international marketing, and entrepreneurship"-- |
Assigning source | Provided by publisher. |
588 ## - SOURCE OF DESCRIPTION NOTE | |
Source of description note | OCLC-licensed vendor bibliographic record. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | New business enterprises |
General subdivision | Management. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Management. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | International business enterprises |
General subdivision | Management. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Export marketing. |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | BUSINESS & ECONOMICS / Entrepreneurship |
Source of heading or term | bisacsh |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | BUSINESS & ECONOMICS / International / Marketing |
Source of heading or term | bisacsh |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | BUSINESS & ECONOMICS / International / General |
Source of heading or term | bisacsh |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Kowalik, Izabela, |
Relator term | editor. |
856 40 - ELECTRONIC LOCATION AND ACCESS | |
Materials specified | Read Online |
Uniform Resource Identifier | <a href="https://www.taylorfrancis.com/books/9781003034261">https://www.taylorfrancis.com/books/9781003034261</a> |
856 42 - ELECTRONIC LOCATION AND ACCESS | |
Materials specified | OCLC metadata license agreement |
Uniform Resource Identifier | <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a> |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Library of Congress Classification |
Koha item type | eBook |
No items available.