Trust based selling: using customer focus and collaboration to build long-term relationships
Green, H.
Trust based selling: using customer focus and collaboration to build long-term relationships - New York McGraw-Hill 2006 - xv, 265p.
Discusses why trust goes hand-in-hand with profit, how trust differentiates you from other sellers and, how to create trust in negotiations, closings, and when answering the toughest sales questions. Describes how to sell complex, intangible services.
0-07-146194-9
Commerce|Commodities
HF 5438 .G74 2006
Trust based selling: using customer focus and collaboration to build long-term relationships - New York McGraw-Hill 2006 - xv, 265p.
Discusses why trust goes hand-in-hand with profit, how trust differentiates you from other sellers and, how to create trust in negotiations, closings, and when answering the toughest sales questions. Describes how to sell complex, intangible services.
0-07-146194-9
Commerce|Commodities
HF 5438 .G74 2006