Creativity, innovation, and quality
Plsek, P.E.
Creativity, innovation, and quality - New Delhi Prentice Hall 2000 - xi, 316p.
Presents the case for bringing the tools of creative thinking and innovation into the quality management of literature, and the insight that can be gained from the definitions of creativity and innovation. Describes processes of creative thinking and the mechanics of mind, and concludes the theory by describing heuristics and models for directed creativity. Discusses the variety of tools that supports the phases of directed-creativity cycle focusing on the tools that help prepare the mind for creative ideas.
81-203-1690-8
Creativeness
HD 28.3 .P57 2000
Creativity, innovation, and quality - New Delhi Prentice Hall 2000 - xi, 316p.
Presents the case for bringing the tools of creative thinking and innovation into the quality management of literature, and the insight that can be gained from the definitions of creativity and innovation. Describes processes of creative thinking and the mechanics of mind, and concludes the theory by describing heuristics and models for directed creativity. Discusses the variety of tools that supports the phases of directed-creativity cycle focusing on the tools that help prepare the mind for creative ideas.
81-203-1690-8
Creativeness
HD 28.3 .P57 2000