Hospitality marketing management
Hospitality marketing management
- 3rd ed.
- New York John Wiley and Sons, Inc. 2001
- 95p.
- Hospitality Marketing Management .
This is a student workbook that examines the features of hospitality marketing management. There are lessons on different areas such as advertising and the process of developing and marketing both products and services with objectives to show the students what they will learn from the course. Every lesson has student objectives, a reading assignment and chapter exercises.Includes a practice test and answers to the practice test.|For more information, visit www.edfound.org
0-471-41309-7
Marketing|Advertising
TX 9113.3 .M3 .R443 2001
This is a student workbook that examines the features of hospitality marketing management. There are lessons on different areas such as advertising and the process of developing and marketing both products and services with objectives to show the students what they will learn from the course. Every lesson has student objectives, a reading assignment and chapter exercises.Includes a practice test and answers to the practice test.|For more information, visit www.edfound.org
0-471-41309-7
Marketing|Advertising
TX 9113.3 .M3 .R443 2001